A closed VIP event for over 2500 guests featuring a 100-minute multimedia brand show that showcased the ethos and future direction of the brand. C-level keynote, multi-screen cinematics, dynamic car reveals, and award choreographies communicated the state of play and future for Hyundai Europe.
The canvas? Fira Barcelona’s 60-metre-wide stage featuring three giant LED walls and two kinetic led screens for films, reveal content, driving cars and an incredible light show.
